gimmick
n. 花招,詭計; 騙人的玩意; 暗機關; <俚>產品廣告噱頭
A gimmick is an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.
It is just a public relations gimmick...
這只不過是一種公關伎倆。
The exhibition is informative, up to date, and mercifully free of gimmicks.
這個展覽既能讓人增長見識,又緊跟時代前沿,而且幸運的是沒有華而不實的東西。
1. something whose name is either forgotten or not known
2. any clever (deceptive) maneuver;
The basic gimmick was the distinguishing of one bank from the others.
基本決竅是區分某一銀行與其它銀行的標誌.
The advertisement is just a gimmick to make consumers buy their products.
宣傳只是一種使消費者買他們產品的花招.
The Tip Dropper ~ A very practical gimmick for hiding, controlling and stealing the tip.
一個非常實用的道具,用在隱藏 、 控制和偷取什麼東西上的道具.
The pretty girl on the cover of the book is just a sales gimmick.
書封面上印上美女不過是吸引顧客的一種生意眼.
The pretty girl on the cover of the pictorial is just a sales gimmick.
畫報的封面上印上美女不過是吸引顧客的一種生意眼.